Back to Courses
BusinessIntermediate 15 min
Puppy Classes That Sell Out
Designing and marketing puppy classes that new owners can't say no to.
“New puppy owners are anxious, sleep-deprived, and desperate for help. Your job is to be the calm voice that says 'your puppy is normal.'”
What you'll learn
Curriculum designSafety protocolsManaging play groupsOwner educationGraduation & retention
Puppy class curriculum: weeks 1-6 covering handling, bite inhibition, basic cues, crate training, potty training, and supervised play. Each week includes educational component for owners (what to expect, common problems).
Safety rules: age-appropriate vaccines required (minimum first parvo/distemper), fecal test negative, no sick puppies, gentle play only, 1:1 human-to-puppy ratio, immediate intervention for bullying, cleaning between classes.